Our guest expert this week is Anthony Iannarino, author of Everyone in sales wants to dominate their competiton, but how about displacing them instead? Anthony Iannarino is here to teach Diehards how to do that with a simple method: Making...
Our guest expert this week is Anthony Iannarino, author of Eat Their Lunch: Winning Customers Away from Your Competition
Everyone in sales wants to dominate their competiton, but how about displacing them instead? Anthony Iannarino is here to teach Diehards how to do that with a simple method: Making sure the prospect is always satisfied with their client.
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On today's show...
05:07 - Jeffrey Tells a story about how he displaced his competition
09:09 - Anthony reveals the genesis behind his new book
13:59 - Why giving greater value will lead to displacing your competition
21:27 - Your competition's clients do want to talk to you, they just don't know it yet.
32:12 - It's better to be super relational with your clients rather than super transactional.
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